Real Networks & BSNL Tie Up

[BBThumbHealer]

RealNetworks, the digital entertainment services company, and Bharat Sanchar Nigam Limited (BSNL), will provide the first-ever deployment of emoticonSMS services in India for BSNL's 39 million subscribers later this year.

Once a subscriber signs up for the service, emoticonSMS automatically converts his or her SMS text messages into SMS emoticons using keyword recognition technology. Subscribers can choose from 4,000 emoticons in 500 themes, making it simple to create unique and personalized messages for each of their contacts, every time.

"Through its global client roster, Real has clearly demonstrated its ability to serve our customer base with new and cutting edge features," said a senior BSNL official. "Delivering a premium experience to our subscribers has always been our primary goal, and working with Real to deliver emoticonSMS helps us continue providing the latest in personalization services while realizing benefits to our bottom line."

Real's services are currently available through 89 different carriers in 44 countries worldwide, making them available to 800.3 million subscribers. Real offers wireless providers a comprehensive selection of mobile services including Music on Demand, Games, Video, Personalization features (such as Ringtones, RBTs and Multimedia Ringback Services) as well as messaging services.

"emoticonSMS is another value-added service offered by Real that makes traditional SMS more engaging and fun," said Jay Kim, vice president, APAC & Music Business, RealNetworks. "This agreement helps position BSNL as a market leader for value-added services in India."

Source :: http://www.Tech2.com

[dr_jimit]

so, will a BlackBerry Guru ^^will revert to BSNL ????

[BBThumbHealer]

^ No way.... i m happy with my Airtel BlackBerry Curve

[gary4gar]

i do not see any real use of it, just a fancy feature

[naveen_reloaded]

Nice!
Any way the network is a crap....another service to bloat the network...

[kumarmohit]

huh and i thot they were bringing the Rhapsody music store to India!

[BBThumbHealer]

BTW , BSNL is also going to provide the BlackBerry services..... They have filed petition for it to DoT .. I wonder how the service wud be !

[gary4gar]

Originally Posted by BBThumbHealer

BTW , BSNL is also going to provide the BlackBerry services..... They have filed petition for it to DoT .. I wonder how the service wud be !

Even TATA is up for it, TATA is responsible for starting the whole mess

[BBThumbHealer]

Yeah... But still all the BB providers are still under scanner due to security concerns !