Going by reports, chipmaker Intel has announced buying Havok, a well known developer of digital media creation software and services. Terms of the deal remain undisclosed.
Which makes Havok a wholly-owned subsidiary of Intel, with business to continue as usual, the companies said. And Intel able to develop its footprint in visual computing and graphics, while continuing to develop products for all computing platforms.
Of the acquisition, Havok chief executive officer, David O'Meara, said Intel's scale of technology investment and customer reach would only help them grow more rapidly into newer market segments with newer products than they could have ever hoped to achieve by themselves.
Intel vice president and general manager (software and solutions group), Renee J James, spoke of Havok's proven expertise in physics technology for gaming and digital content. James said this would now become a key element of Intel's visual computing and graphics efforts.
Havok, founded in 1998, is based out of Dublin, and is well known for helping game developers simulate real world physics in their games. Simply put, Havok tools are known for making objects appear to move in a more realistic manner -- in games -- and as special effects in movies.
So far, Havok tools/services/products have been used in games including BioShock, Stranglehold, Halo 2, The Elder Scrolls IV: Oblivion, Crackdown, Lost Planet: Extreme Condition, MotorStorm, Harry Potter and the Order of the Phoenix, and Half Life 2. And in movies such as the gravity defying The Matrix, Troy, Kingdom of Heaven, and Charlie and the Chocolate Factory.
How the buy-off will affect Intel and its future products -- only time will tell...
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