We are often asked at Google what we are doing to improve regular web search. There's a lot of work that goes on behind the scenes, but today, at our press event, we announced four new products that will give you a better sense of how all this work becomes reality.
Our new products offer a pretty wide range of services and capabilities, but they have one thing in common: They all enhance and improve the search experience for our users.
- Google Co-op is a way for users to help us improve search. It lets people and organizations label web pages and create specialized links related to their unique expertise. Whether it's information about a hobby, a profession, or an unusual interest, everyone can contribute to making Google search more relevant and useful for the entire community.
- Google Desktop 4 gives you another way to improve search, by personalizing your desktop. New "Google Gadgets" deliver an array of information--ranging from games and media players to weather updates and news--straight to your desktop.
- Google Notebook (which we'll be launching next week) is a personal browser tool that lets you clip text, images, and links from the pages you're searching, save clippings to an online notebook, and then share notebooks with others.
- Google Trends builds on the idea behind the Google Zeitgeist, allowing you to sort through several years of Google search queries from around the world to get a general idea of everything from user preferences on ice-cream flavors to the relative popularity of politicians in their respective cities or countries.
"Yes, we are still all about search?!?"... ...
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