^yes!cannonical want to make "ubuntu" stand "different" among GNU/Linux distros...they may be having some plans to make Ubuntu to be sold the way OS X is!(full support of multimedia etc etc and licensing-remember redhat Desktop Linux)
it is a complete BS to leave from traditional sysV directories
instead,one thing all distros must shift is,from sysVinit to Upstart.
indeed fedora is switching with fc9,hope suse,Debian(on experimental) will switch to it.