ReTweet: Twitter's financial future?

Posted on 16-07-2009

The world is abuzz with news of documents leaked from personal accounts of Twitter employees. The documents which were leaked from personal Google accounts contain informations from everything between "partner agreements and financial projections to the meal preferences."

The "hundreds" of leaked documents which ended up in the inbox of techcrunch,have now become the subject of much discussion. Or perhaps not the documents themselves as much as the very fact whether they should be revealed or not.

As techcrunch says news is all about breaking. If it has a source you can't name, it's all gold. however their decision to keep the personal information out of the mess has to be appreciated, the financial projections are news enough.

The interesting bits of the leaked documents contain information about Twitter's projections of the future and their aim to become the first internet service to have a billion users, we wish them the best of luck here. The revealed information also details information about how they expect / hope their user base will grow in the coming years. According to their projections they hope to reach 25 million users by 2009, 100 million by 2010, going on to 350 million. They've already reached 25 million, so perhaps they don't need much luck here.

Another leaked bit details a reality show called "Final Tweet" about four teams contesting to win $100,000.

“In this choose your own adventure type journey the players rely partially on the influence and knowledge of their twitter followers and supporters, the strength of their teamwork, and their ambition to advance them from spot to spot….. and bringing them one step closer to that final tweet…Teams will unite, squabble and laugh, looking forward to what Twitter Headquarters has up their sleeves. Twitter followers at home will live and play their journey as the teams document themselves by tweeting updates.”

Certainly an innovative use of Twitter in a TV show, and a good idea, except if you plan to stay awake for the 60 minutes it stays on air.