Another blow for Flash: Adult industry follows Apple, rejects it in favour of HTML5

Posted on 29-06-2010

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Discarding old notions of 'enemy's enemy is a friend', the Adult industry has thrown it's weight behind Apple's claim that Flash is a gone thing. In an interview with ConceivableTech, Ali Joone, the founder of Digital Playground, a major player in the adult entertainment industry in the U.S., said that the only reason the adult industry was still hanging onto Flash was the lack of full-HTML5 support on PC browsers: "Mobile browsers run HTML 5 very well. Flash brings everything to a crawl and has an impact on battery life. With HTML 5, there is no reason to show our content in Flash. We are waiting for browsers to catch up. As soon as they are ready, we will move everything to HTML 5."

This is interesting because after Steve Jobs' famous 'Thoughts on Flash', it is only the second voice against Adobe's Flash. This is bit ironic, considering the fact that Apple has always given a strict no-no to adult content in Apple Store, keeping the industry away from the iPhone user-base, what could have been a happy hunting grounds. Also, this might be a very bad omen for Adobe, as history has it that the adult industry has often tilted scales in favour of technologies in the past. This industry lead to the demise of Beta when it supported the VHS, and demise of HD-DVD when all major adult film studios in the U.S. supported and switched to Blu-Rays, more than three months before Toshiba announced that it would halt the format. So, would the porn magnets fuel the demise of Flash this time. With roughly 12% of all websites carrying pornographic content and the traffic to these websites being very high, its name is the only thing that looks bright for Flash right now.

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